Privacy Policy
Last updated: March 2026
Immersivum provides digital sales experience solutions for real estate and hospitality industries including analytics and AI-powered assistants.
1. Data Controller
Immersivum
Mateusz Łukaszczyk
Poland
Privacy contact:
mateusz.lukaszczyk@immersivum.io
2. Information We Collect
We collect technical and interaction-related information required to operate services including:
• IP address processed through server logs and security systems
• Anonymized analytics identifiers
• Browser and device information
• Operating system data
• Approximate geographic location at city or country level
• Interaction analytics such as navigation paths and CTA engagement
• AI assistant chat conversations
• Contact form submissions
AI assistant interaction data is stored on Immersivum-controlled servers for service improvement and analytics purposes.
Sensitive personal data is not intentionally collected.
3. Purpose of Processing
Data is processed to:
• Operate digital experiences
• Provide analytics insights
• Measure conversions
• Improve AI assistant performance
• Maintain service security
• Respond to inquiries
Processing relies on legitimate interest and contractual necessity under GDPR Article 6.
4. AI Assistant Processing
AI assistant responses may be generated using OpenAI API services.
User messages may be transmitted to OpenAI solely for response generation.
Conversation logs are stored on Immersivum infrastructure.
Users should avoid submitting confidential information.
AI responses may contain inaccuracies.
6. Third Party Providers
Services may rely on:
• Vercel hosting infrastructure
• Cloudflare security services
• OpenAI API processing
7. International Transfers
Data may be processed outside the European Economic Area.
Appropriate safeguards are applied.
8. Retention
Data is retained only as long as operationally necessary.
9. GDPR Rights
Users may request access, correction or deletion.
Contact:
mateusz.lukaszczyk@immersivum.io
10. Security
Reasonable safeguards are implemented.
11. Updates
Policy may be updated periodically.